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From Plump Lips to Plump Pockets: Kylie Jenner
consumer behaviour

From Plump Lips to Plump Pockets: Kylie Jenner

The youngest of the Jenner/Kardashian siblings, Kylie Jenner is a reality TV personality turned businesswomen. Taking advantage of the plump lips that contributed to her rise to fame, Kylie Jenner launched her own cosmetics line called Kylie Cosmetics in 2015. The cosmetics brand has gone on to experience much
Apr 13, 2017 5 min read
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